Michelle Sauma

• Organized racks and shelves to maintain store visual appeal, engage with customers, and promoted merchandise.
• Helped customers locate products and assisted with any complains.
• Answered customer questions about sizing and merchandise care.
• Assessed customer needs and utilized suggestive selling techniques to drive sales.

• Attended and participated in monthly board meetings
• Managed financial tasks such as bank deposits
• Secured, logged and executed the 2022 silent and live auction items. Facilitated uploading all information; price points, and images on Qtego – the online auction software, as well as logging and promoting the auction items
• Promoted Winterfest at the Fort Lauderdale International Boat Show with a “Winterfest Santa comes to the Boat Show” campaign. This outreach was also directed to entice boaters to participate in the parade
• Created Social Media posts on various platforms using Co-Schedule or direct posts which promoted Winterfest partners, events and encourage participation
• Interacted directly with sponsors, vendors, boaters, and ticket purchasers/guests by phone, email, and/or in-person to provide information, answered questions, and assisted to ensure the best experience
• Assisted in planning the logistics and execution of various aspects of Winterfest. Learned basic functions of operational positions involved in running successful events
• Connected with the community, VIPs, and a wide range of sponsors during the followed Winterfest events: The Launch Party, Black Tie Ball, Free Family Fun Day, Grand Marshal Celebrity Reception, and Parade Viewing Area (with 3000 ticketed guests). The events range from free events for 5000 people to $300-$500 ticketed gala for 1,200 guests to invitation-only events with 500 guests

• Monitored event attendees for needs at concerts, basketball games, and gymnastic events ranging from 5000 to 9000 patrons
• Set up tables, decorations, and serving stations in preparation for events, adapting to last-minute changes
• Resolved guest concerns with seating arrangements, food, and equipment
• Identified security issues by monitoring entrances and patrolling event grounds

● Assessed new challenges in entering the market implementing time management and delegating tasks to my team
● Acquired new customers and expanded base through successful promotional strategies via Instagram and Facebook creating social media impact

● Coordinated with vendors for supplements via phone and in-person meetings to achieve a wholesale price
● Allocated a budget plan for the duration of the business using excel sheets.